PolicySmart® was built to help brokers win and retain business in an industry that too often works against them.
Founded by Christopher Roche, a former Marsh broker turned industry innovator, PolicySmart was created to solve a recurring problem: clients were overpaying for commercial insurance, group benefits, and retirement plans—often without realizing it—simply because their brokers lacked access to broader market data and pricing intelligence.
Chris developed The CMR Database®, a proprietary benchmarking system built on real-world data from over 13,000 brokers and vendors in 120+ countries, covering Property & Casualty, Group Health, and Retirement plans. Today, PolicySmart uses this system to empower brokers with unbiased, performance-based insights that improve client outcomes—without changing carriers or disrupting relationships.
We don’t sell insurance. We don’t take commissions. We work in the background to uncover savings, benchmark against peer data, and strengthen your proposals with real, quantifiable value. And because our model is performance-based, your clients only pay if they save.
With over $130 million saved for clients and a 95% success rate, brokers who partner with PolicySmart gain a competitive edge—without extra admin or risk to their book.
Interested in Partnering?
Register here to start receiving clients actively looking to save on their P&C, Group Health, or 401(k) fees.
